Effective date: 26 March 2026 · Operated by Lionizer Holding B.V.
This Privacy Policy explains how Lionizer Holding B.V. — the company behind Frivend (together "Frivend", "we", "us", "our") — collects, uses, stores, and protects personal data when you interact with the Frivend sales intelligence platform — including our website at https://frivend.com, our Microsoft Teams bot, our WhatsApp bot, and related services (collectively, the "Platform"). Frivend is a product of Lionizer Holding B.V.. By using the Platform, you agree to the practices described in this policy.
The Platform is operated by Lionizer Holding B.V., a Dutch company providing AI-powered sales intelligence software under the Frivend brand. We act as the data controller for data collected directly through our website and as a data processor for data processed on behalf of our business customers ("Tenants").
Our Tenants — the organisations that subscribe to Frivend — are the data controllers for the personal data of their employees (sales representatives) who use the bot. Frivend processes that data solely on their behalf and under their instructions.
We collect the following categories of personal data:
| Category | Data elements | Source |
|---|---|---|
| Account data | Name, work email address, password hash | Provided by the Tenant admin during sign-up |
| Bot identity data | Microsoft Teams user ID & display name; WhatsApp phone number & display name | Provided when a sales rep registers with the bot |
| CRM link data | Corporate email address used to look up CRM records | Provided by the sales rep via the registration command |
| Message content | Text messages sent to and from the bot | Generated during bot conversations |
| CRM data | Opportunities, pipeline values, lead records, activity logs | Fetched from the Tenant's CRM (Creatio) on the user's behalf |
| Usage & log data | Timestamps, request paths, HTTP status codes | Automatically recorded by server infrastructure |
We do not collect sensitive personal data (special category data under GDPR) and we do not knowingly collect data from children under the age of 16.
We use personal data for the following purposes:
Our legal bases under GDPR are: (a) contract performance — to provide the Platform you or your employer subscribed to; (b) legitimate interests — for security, abuse prevention, and service improvement; and (c) consent — where explicitly obtained.
We do not sell your personal data. We share data only with the following categories of recipients:
All third-party processors are required to handle data in compliance with GDPR and applicable data protection law.
We retain personal data only for as long as necessary:
Under GDPR and applicable privacy laws, you have the right to:
To exercise any of these rights, contact us at privacy@frivend.com. We will respond within 30 days. If you are an employee of a Tenant, some requests may need to be handled by your employer as the data controller.
If you believe we have not handled your data lawfully, you have the right to lodge a complaint with your national data protection authority.
We implement appropriate technical and organisational measures to protect personal data against unauthorised access, loss, or disclosure, including:
No system is completely secure. If you discover a security vulnerability, please report it responsibly to privacy@frivend.com.
Frivend uses the Meta WhatsApp Business Cloud API to operate a business messaging bot. When you send a message to a Frivend-connected WhatsApp business number:
Your use of WhatsApp is also governed by Meta's Privacy Policy and WhatsApp Terms of Service.
To stop using the WhatsApp bot and have your data removed, ask your company administrator or contact us at privacy@frivend.com.
We may update this Privacy Policy from time to time. When we make material changes, we will update the effective date at the top of this page and, where appropriate, notify Tenant administrators by email. Continued use of the Platform after changes take effect constitutes acceptance of the updated policy.
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:
